Effie believes in the power of new ideas. Undertakes strategic projects and manages to successfully accomplish them in a way that fits the nature and the recourses of the organization. Persistent yet patient, Effie manages to effectively coordinate professionals from different areas towards a common goal. Identifies new ways of business, embracing change as the necessary element of an organization to move forward and meet the demands of the market.

INTERAMERICAN S.A, 1983 to present

  • Head of Agricultural and Bank Assurance
  • Develops annual business plans and ensure that align and fully support company’s strategic goals.
  • Participates in Product, IT and Sales committee of the organization
  • Maintains bancassurance partnerships of the organization and evolve new ways of business
  • Actively involves in the design of the Marketing plan to support the partnerships
  • Leads the Agricultural project
  • Responsible for the creation of Agricultural products
  • Establishes new partnerships with companies from the Agricultural sector and bank sector
  • Designs and performs training for the insurance intermediates for Agricultural sector

Head of Bank Assurance, 2008-20018

  • Develops annual business plans in cooperation with the banks and ensure for their timely and successful delivery
  • Participates in Product, IT and Sales committee of the organization
  • Maintains bancassurance partnerships of the organization and evolve new ways of business
  • Actively involves in the design of the Marketing plan to support the partnerships
  • Establishes new partnerships with banks
  • Responsible for the analysis of all customer segments’ product needs, as well as for the design, development and promotion of Bancassurance products
  • Successfully introduces Interamerican’s ‘Anytime’ offering to the Bank’s branches and customers. Achieved a 500% annual increase in Car Insurance production and 200% in health insurance production

Bank Assurance Account Manager, 2007-2008

  • Monitoring annual business plans and ensures that aligns and fully supports company’s strategic goals
  • Designs and performs training for the bank employees
  • Support bancassurance partnership
  • Actively involves in the design of the Marketing plan to support the bancassurance partnership
  • Participates in projects for increasing bancassurance volumes and business
  • Monitors sales performance

Corporate customers’ executive, 2005-2007

  • Responsible for managing the underwriting process
  • Customer service and after sales support
  • Manages the insurance intermediate of corporate customers

Education

  • Conservatoire National des Arts et Métiers / CNAM – Bachelor, Banking & Insurance
  • Harvard Business Publishing – Stepping Up to Management
  • George College – Annual Public Relations Department